Search Engine Audit

How to Formulate SEO Strategy?

SEO Audit is conducted to assess the currently employed strategies and methods in your website. This is done independently to measure the currently available effectiveness, if any, in terms of search engine results. This will reveal the present inadequacies and the kind of optimisation necessary for higher ranking in search results. There are up to 300 audit items in the check list for an SEO Audit. Depending on the scale/volume of the site the applicable items from the check list are chosen. It is preferable that this audit is done by a third party i.e., a company other than the one who built the website.

• Analize your website's overall seo process
• Analize your website's internal linking structure
• Analize your website's meta data (titles & descriptions)
• Analize your website's content theme
• Analize your website's submitted (5) targeted keywords
• Analize your website's content pages overall optimization
• Analize your website's backlinks and anchor text
• Analize your website's current search engine rankings
• Analize your website's current internet reach
• Analize your website's competitors for (5) targeted keywords

Advantages of Independent SEO Audit

It is very important to get the SEO Audit done by an independent third party. This will save you from the likely bias that may crop up if you chose to get both the audit and optimisation done by the same party. So, be cautious on this aspect, because most companies you approach for SEO may also try to grab the work of SEO Audit.

On the contrary, if you get the SEO Audit done before the fresh optimisation, you will have the inadequacies already revealed, thereby providing a yardstick for the next vital task – i.e., successful SEM Campaign through requisite SEO.

The Best SEO Strategies

We, at Azureus, strive until we complete all the 250 point checks with respect to SEO strategy of your website. We continuously ask ourselves – is the website performing as per the standards? Is there any improvement possible?  If so, how? A comprehensive checklist guides us through all we need to know about our customer’s website and how well it can perform in the search results.

We do not leave aside any aspect of search engine optimisation that may be helpful. The meta tags, title tags, images, contents and every other aspect with respect to search performance are taken care of. The performance analysis is done repeatedly to assess ranking as well as for evaluation of links.  Being experts in SEO Audit and Analysis we guide our customers with unbiased opinion and suggestions about search engine optimisation.  We provide a report detailing all the points which runs into 30+ pages.

Remember, the delay in your decision is going to strengthen your competitors since they may not be sitting idle. So, if you don’t want to be left behind, contact Azureus today and get the SEO Audit done!